WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment
WAKE UP CALL Morning Eye Treatment

WAKE UP CALL Morning Eye Treatment

12 Reviews
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WAKE UP CALL is an energising morning eye serum designed to de-puff, brighten dark circles, smooth fine lines, and hydrate tired under-eyes instantly. Powered by caffeine, peptides, vitamin C, and hyaluronic acid, it works to reduce puffiness, improve skin firmness, and restore a fresh, wide-awake look from the very first application. Lightweight, fast-absorbing, and makeup-friendly, this is your daily reset for eyes that need to look refreshed, even when life is full.
10ml
  • Made in New Zealand
  • Cruelty FREE

WAKE UP CALL is an energising morning eye serum designed to de-puff, brighten dark circles, smooth fine lines, and hydrate tired under-eyes instantly. Powered by caffeine, peptides, vitamin C, and hyaluronic acid, it works to reduce puffiness, improve skin firmness, and restore a fresh, wide-awake look from the very first application. Lightweight, fast-absorbing, and makeup-friendly, this is your daily reset for eyes that need to look refreshed, even when life is full.

To elevate your routine, WAKE UP CALL features a cool-touch round silver applicator ball that helps boost circulation, enhance depuffing, and deliver a soothing, refreshing experience with every use.

No heaviness. No pilling. Just eyes that look like you slept eight hours, even when you didn’t.

Pro tip: Keep your WAKE UP CALL in the fridge for an extra cooling, depuffing effect.

Why you’ll love it

  • Visibly brightens dark, tired under-eyes
  • Helps reduce puffiness and morning fatigue
  • Smooths fine lines and early wrinkles
  • Deeply hydrates for a plump, fresh finish
  • Firms and supports the delicate eye area
  • Calms and soothes sensitive skin
  • Layers perfectly under concealer
  • Lightweight, fast-absorbing texture
  • Formulated with performance actives

Key Actives

  • Caffeine + Coffee Extract to energise and de-puff
  • Vitamin C to brighten and support collagen
  • Hyaluronic Acid + Panthenol for deep hydration
  • Triple Peptide Complex to smooth and firm
  • Centella + Green Tea to calm and protect

How to use

Use the silver applicator ball to gently massage under each eye every morning as the first step in your skincare routine. Follow with serums, moisturiser and SPF. Reapply throughout the day for an instant refresh.

Water, Glycerin, Propanediol, Niacinamide, Hydrolyzed Sodium Hyaluronate, Ascorbyl Glucoside, Panthenol, Polysorbate 20, Phenoxyethanol, Pentylene Glycol, Caffeine, Coffea Arabica (Coffee) Seed Extract, Lecithin, Sphingomonas Ferment Extract, Ethylhexylglycerin, Bisabolol, Sodium Hydroxide, Centella Asiatica Extract, Tocopherol, Camellia Sinensis Leaf Extract, Cellulose Gum, Levulinic Acid, Tripeptide-1, Acetyl Tetrapeptide-5, Hexapeptide-9

Ed's Guide to ed&i

Clinical Trials

In a 6 week independent clinical study, participants using the WAKE UP CALL Morning Eye Serum and LIGHTS OUT Night Eye Treatment experienced significant improvements in firmness, elasticity, wrinkle appearance and under eye brightness.

15.77%

Improvement in Eye Area Firmness

11.64%

Increase in Skin Elasticity

24.98%

Reduction in Crow’s Feet Appearance

16.32%

Improvement in Under Eye Tone

Real customer results. over 2 weeks.

Participants Experienced

98%

Reported No Eye Irritation

97%

Easy to Use

94%

Formulas Absorbed Without Residue

81%

Eyes Felt Refreshed & Awake

FORMULATED WITH

Caffeine + Coffee Extract

KEY FUNCTION

Energising

Vitamin C (Ascorbyl Glucoside)

Key Function

Brightens & Revitalises

Triple Peptide Complex

Key Function

Support Skin Structure

Hyaluronic Acid

Key Function

Plump & Hydrate

Pro-Vitamin B5 (Panthenol)

Key Function

Strengthen the skin barrier

Centella Asiatica + Green Tea

Key Function

Restore

Caffeine + Coffee Extract

This energising duo works to visibly de-puff and awaken tired under-eyes. Caffeine helps constrict blood vessels, reducing the appearance of swelling and dark circles, while coffee extract delivers antioxidant protection to defend against daily stressors. Together, they stimulate circulation to revive fatigued skin, leaving eyes looking brighter, fresher and more awake – even after late nights.

Vitamin C (Ascorbyl Glucoside)

A stable, gentle form of vitamin C that brightens and revitalises the under-eye area. Ascorbyl glucoside supports natural collagen production to improve firmness and elasticity, while helping to even skin tone and boost radiance. Over time, eyes appear smoother, more luminous and visibly refreshed.

Triple Peptide Complex

This advanced peptide blend works to strengthen the skin’s support structure, targeting fine lines and early signs of ageing. By encouraging collagen and elastin activity, it helps firm, smooth and reinforce the delicate under-eye area, improving resilience and restoring a youthful, lifted appearance.

Hyaluronic Acid (Hydrolyzed Sodium Hyaluronate)

A multi-weight hydration hero that penetrates deeply to deliver intense moisture where skin needs it most. This form of hyaluronic acid attracts and retains water, instantly plumping the under-eye area to smooth dehydration lines and maintain a soft, supple finish all day long.

Te

Pro-Vitamin B5 (Panthenol)

Known for its calming and conditioning properties, panthenol deeply hydrates while strengthening the skin barrier. It helps soothe sensitivity, reduce dryness and improve overall resilience, keeping the delicate eye area comfortable, balanced and protected.

Centella Asiatica + Green Tea

A powerful botanical pairing designed to calm, protect and restore. Centella supports skin repair and barrier strength, while green tea provides potent antioxidant defence against environmental stressors. Together, they help reduce redness, soothe irritation and promote healthier-looking, more resilient skin.

WHAT IS IT

The Importance of Eye Cream

The difference between Wake Up Call and Lights Out

Customer Reviews
4.7 Based on 12 Reviews
5 ★
83% 
10
4 ★
0% 
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3 ★
17% 
2
2 ★
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TH
04/01/2026
Tara H.
New Zealand New Zealand

Cutest eye treatment pack ever

I have been using this for a week now and the duo eye treatment is amazing. I love how you have a morning one (wake up call) to help with those under eye bags and deputy (mummy needs this) and then the night one (lights out) that helps with fine lines. The metal eye rolls are so good and make it an easy glide on application. So easy to add into my morning and night routine

Dual Active Eye Treatment
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BP
04/08/2026
Bethany P.
New Zealand New Zealand

The perfect combo

Didn't know I needed this till now!

Dual Active Eye Treatment only (Eye mask and patches sold out)
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KG
04/08/2026
Kim G.
New Zealand New Zealand

my absolute new fav

Love both the day and night treatments, I could notice them working as soon as I applied them, totally recommend

Dual Active Eye Treatment only (Eye mask and patches sold out)
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SW
04/08/2026
sonia w.
New Zealand New Zealand

Packing

Product has still not come out have done all suggested I can only get it out when I remove rollerball

LIGHTS OUT Nightly Active Eye Treatment
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AI
04/08/2026
Anita I.
New Zealand New Zealand

Product great

Still struggling to get product out after 2 weeks

Dual Active Eye Treatment only (Eye mask and patches sold out)
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